Virgin Voyages Promotes ‘Book Early & Save’
Virgin Voyages is reaffirming that booking early is the best value, with lowest launch fares, more cabin options, and stackable perks.
Virgin Voyages is continuing to promote a clear message in 2025: the best time to book is when new itineraries go on sale.
Recent sailor and First Mate updates have reaffirmed that fares are lowest at launch and are designed to increase over time. The goal is to provide more consistency after a year where pricing felt unpredictable.
More Stable Pricing
One of the commitments made for this year was to make pricing more stable and easier to understand. While prices will still vary based on demand, Virgin Voyages is working toward a model where similar sailings follow a consistent base rate.
Rather than focusing on last-minute sales, the emphasis is now on booking early to secure the best value and the most cabin choice. Note: If for whatever reason a cabin does reduce in price sailors should be able to re-price once but may lose stacked promotions and loot.
Why Book When Itineraries Launch
Virgin Voyages has outlined several reasons to plan ahead:
- Lower fares are available when sailings first go on sale
- There’s more cabin and suite availability early on
- Introductory rates can be combined with other offers
The next launch will be in August with Summer 2027 Europe sailings.
Weekly Sail & Save offer’s still run, but only applies to Lock-It-In rates. These come with higher restrictions and don’t allow you to select a cabin, so while they offer savings, they don’t suit everyone and can’t be stacked with any promotions.


Extra Savings for Early Planners
Pay-in-Full & Group Discounts
Sailings booked more than 12 months in advance qualify for a 10 percent Pay-In-Full Discount. Group (8+ cabins) bookings made 180 days ahead can access up to $300 in Bar Tab credit and an additional 10 percent off.
Sailing Club $100 Bar Tab
Virgin Voyages is also continuing its Sailing Club loyalty Bar Tab boost, offering $100 in additional credit during the first two weeks of a new itinerary release, this is typically communicated via an access key discount code or can be added by Sailor Services. This also applies to all members of the Sailing Club as long as you have sailed before, for Deep Blue Extras sailors this adds an extra $100 on top of your existing loyalty offer. This currently applies to Valiant Lady’s 2026 Europe sailings until June 19.
“Sail Ahead” VV Insider Loot
For those planning even further ahead, VV Insider exclusively offers up to $400 in Sailor Loot on cruises more than 18 months away on select cabin categories. You can read more about that here.
Ready to Book?
Head to the VV Insider booking portal to check current offers and upcoming sailings.
