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Virgin Voyages Marks Earth Day with 2024 Impact Report

Virgin Voyages celebrates Earth Day with its 2024 Impact Report and announces more information on Celebration Voyages featuring immersive workshops from key brand partners.

Virgin Voyages Marks Earth Day with 2024 Impact Report
Virgin Voyages Marks Earth Day with 2024 Impact Report © Photo by Virgin Voyages

Virgin Voyages has released its 2024 Impact Report in celebration of Earth Day, offering a transparent look into its environmental progress and community-focused initiatives. Alongside the report, the brand has also revealed new details about its upcoming Celebration Voyages – specialty sailings designed to spotlight Virgin’s partnerships, values, and ongoing sustainability efforts.

Taking place in Miami, Athens, and Lisbon, each Celebration Voyage will feature interactive experiences hosted by partners whose products have become cornerstones of the Virgin Voyages experience: Red Flower, Yellow Leaf Hammocks, and Intelligentsia Coffee.

Hammock on Valiant Lady
Yellow Leaf Hammock on Valiant Lady© Photo by Virgin Voyages

Experiences On Board Celebration Voyages

Each voyage brings together founders and experts from these brands to lead workshops and demonstrations that go beyond typical cruise programming. The goal is to connect travelers with the stories behind the brands while highlighting how everyday luxuries can be more mindful and impactful.

Red Flower, creators of the onboard bath and body amenities, will host hands-on sessions in The Test Kitchen. Guests can create personalized scrubs, scents, and skincare products using biodegradable, plant-based ingredients.

Yellow Leaf Hammocks, known for the signature hammocks found in most cabins, will offer a weaving workshop with their Thai artisans. These hammocks not only offer comfort at sea but also represent sustainable employment for rural weavers.

Intelligentsia Coffee will host “Pour Overs with a View,” coffee tastings, and pop-ups in The Grounds Club. These sessions delve into sourcing, brewing techniques, and sustainability practices behind every cup.

In addition to the workshops, guests can also expect:

  • A special Earth Day cocktail with proceeds benefiting nonprofit partners
  • Volunteer opportunities ashore through the Impact Squad
  • Shore excursions hosted by Virgin’s leadership team, including a reef restoration in Cozumel
  • Onboard trivia highlighting Virgin’s values and initiatives

Find Out More About Celebration Voyages 2025

Self-Care Workshops by Red Flower
Self-Care Workshops by Red Flower

A Look at the 2024 Impact Report

The newly published 2024 Impact Report outlines Virgin Voyages’ achievements over the past year, including reduced single-use plastics, expanded accessibility, and the implementation of shore power infrastructure. The report also reflects the brand’s continued effort to be both environmentally and socially responsible.

CEO Nirmal Saverimuttu emphasized the importance of purpose in the company’s growth, saying:

“I believe [this report] is a true testament to how our commitment to purpose underpins our commercial success… None of this would be possible without the passion, dedication, and hard work of our incredible Crew.”

The report also highlights milestones such as:

  • Winning multiple top travel awards for the second consecutive year
  • Launching new sustainability initiatives like silicone-based hull paint to reduce fuel use
  • Donating over 3,500 volunteer hours in local communities
  • Expanding inclusive practices and accessible tour options
  • Preparing for the arrival of Brilliant Lady and future sailings in Alaska
Seattle to Alaska & British Columbia | Brilliant Lady | 3 September 2026
Seattle to Alaska & British Columbia | Brilliant Lady | 3 September 2026© Photo by Virgin Voyages

Download the 2024 Impact Report

Read the 2024 Impact Report

 

About the author

Co-Founder and Editor. Blending technical know how from the iOS world with a love for Virgin Voyages with over 20 sailings around the world.


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